The School Supply Drive

The School Supply Drive is the youngster of KGW's community drives, just under 20 years old, and it meets an essential need. This campaign helps thousands of local kids head into the school year with the supplies they need to feel ready, capable, and included. From a design standpoint, I’ve always approached this campaign with a kidlike sensibility—bright, bold, and full of energy.
A few other spots from campaigns over the years.
  • Producer: Skyler Stever
  • Photographer: Kevin Ebel
The School Supply Drive wagon